In a competitive marketplace, standing out is important. Every insurance transaction brings multiple considerations — coverage options, pricing, risk factors and long-term retention. With so much happening in a single conversation, it can be challenging to communicate the full value of a quote while also reinforcing your role as a trusted insurance professional.

That is where the Business Resource Center creates a tremendous opportunity. More than an added feature, it is a meaningful way to show prospects and policyholders that you care and are thinking about their business beyond the policy — considering the challenges they face and offering practical tools that can help them succeed. By incorporating this offering into your conversations, you add immediate value and offer something truly unique.

Free with every USLI policy, the Business Resource Center is a practical and easy-to-use website filled with educational loss control articles, checklists and videos to help business owners better understand their exposures and how to prevent losses before they occur. It also provides access to free and discounted vendor services designed to support day-to-day operations that also deliver meaningful cost savings to the policyholder throughout the policy period.

These vendor services address real operational needs across industries — from human resources and compliance to cybersecurity and training:

  • Free:
    • HR consultation helpline and library
    • Data breach prevention and response resources
  • Discounted:
    • Background checks and screenings
    • Employee workplace assessments
    • State-specific compliance training
    • Alcohol safety and food handler and manager certifications
    • CPR and first aid training
    • HR and payroll management solutions
    • Discounted signage, stationary and promotional materials

You can view the full list of vendor services and discounts here, and feel free to use this flyer to show the value associated with these offerings. We also provide complimentary access to these resources to you, our valued customer.

While the Business Resource Center has a lot to offer to the policyholder, it also creates meaningful advantages for you and your office. Incorporating it into your strategy can ultimately:

  • Support stronger renewal retention and reduce the need to remarket accounts
  • Demonstrate a genuine commitment to risk management and long-term success
  • Create opportunities to write additional lines of business
  • Deliver tangible cost savings that reinforce your value and credibility

I encourage you to explore the Business Resource Center and incorporate it into your conversations. By pairing coverage with resources that can make real difference for a business, you create value that lasts well beyond the policy.

Warm regards,

Tom